For anyone that has tried Twitter and doesn't really understand it, I usually recommend they try using TweetDeck before they give-up on the social media platform altogether. What is TweetDeck and why would you use it? Basically the best way to describe TweetDeck is it's a Twitter app that makes organizing and managing Tweets a lot easier and more fun to use. At least that is my opinion about it.
TweetDeck has a lot of features that Twitter natively doesn't have. For starters you can see and sort different columns for your timeline showing your latest Tweets from people you follow, interactions with others, direct messages, Twitter trends, and more. For those that haven't used TweetDeck you might be saying, “Can't you do that in Twitter?” Actually no, not really since with Twitter you can only view certain parts of your profile one-at-a-time whether it be on a mobile device on desktop. With TweetDeck you can see it all in one place simultaneously without having to click to go anywhere. It makes managing your social media profile a whole lot easier and saves a lot of time.
This idea was so simple but brilliant Twitter actually acquired TweetDeck several years ago. The creators of TweetDeck actually figured out a better way to handle and manage Twitter, than the Twitter themselves.
In addition with TweetDeck you can control several different Twitter accounts all in the same dashboard. If you are a Twitter power user with several accounts for different sites you run, this comes in handy. This allows you to not have to sign-in and then sign-out out for all your seperate Twitter accounts. Several small business owners use TweetDeck for keeping track with their personal and business accounts. I've also seen people with 10 or more accounts in 1 TweetDeck about but that gets a little bit crazy.
Using multiple accounts in TweetDeck comes in real handy in many situations though. Let's say you just got a funny fortune cookie you want to share with your followers. With TweetDeck you can send out the same Tweet to several different accounts at the same time.
If you'd rather the funny fortune cookie Tweet go out in a few hours, when you know more of your followers will be on Twitter, you can easily schedule Tweets to go out in the future. If needed you can schedule Tweets to post tomorrow, into next week or even next month. Scheduling Tweets is a good idea if you want to constantly connect with a Twitter fanbase but you know you can't be there 24/7. Twitter has no scheduling function you can use.
Another thing TweetDeck has over Twitter is the ability to easily filter Tweets. You can choose to only see Tweets with the hashtag “#awesome” and only see images with that particular hashtag. Sounds #awesome right? The filtering capabilities of TweetDeck are also useful for participating in a Twitter Chat, which is like an online forum chat on Twitter centered around a specific topic. If there are several Twitter Chats happening at the same time TweetDeck is useful for following both. Of course that can get a little confusing if are not prepared for it.
TweetDeck also makes creating Twitter lists a lot easier and more usable. Another nice feature they introduced a few days ago is custom timelines. I haven't used it too much but see the benefits.
I should emphasize the best part thing about TweetDeck, it's Free. While you might have already assumed that a lot of social media management tools are not and based off of Freemium models. (Meaning you can use it for free but extra features you need to pay for.) I've tried a lot of them and honestly don't like them. It's hard to integrate capabilities of several social networks that have their own idiosyncrasies into a single social dashboard. For using Twitter and managing multiple profiles, I don't know what else you would use besides TweetDeck.
If you are interested in trying out TweetDeck I recommend you visit the website and sign-up for an account.
You can use TweetDeck with a Twitter browser app or use the service at this URL. I wish TweetDeck Mobile Apps were still available but Twitter shutdown the apps earlier this year though. Another thing that kinda of annoys me is that you used to be able push out Tweets from TweetDeck to Facebook. I guess since Facebook is Twitter's main rival they realized that didn't make sense.
I hope you found my article useful if you haven't used or heard of TweetDeck before. If you have questions about using it please leave them below and I will try to answers them as best I can. I should let people know I am not social media guru or anything. If you are a TweetDeck user I'd be happy to hear tips, tricks, and what you find useful about it.
Catch me on Twitter @AdamYamada… if you can!